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Specifically, the platform aims to match content to users based on their preferences. The software integrates into the majority of video players. In one case study , the company reports that The Hollywood Reporter-Billboard Media Group generated a 50 percent increase in viewer retention over a period of three months.

Zorroa offers a platform for managing visual assets that reportedly integrates machine learning algorithms to allow users to perform content searches within large databases.

The Entertainment Industry Could Address One of Our Biggest Concerns About Automation

Algorithms are trained to recognize specific components of visual content which can then be organized and catalogued to deliver robust search results. Examples include:. Once the analysis pipeline is operating, the process continues with workflow management steps allowing users to scale up the process for large datasets and fine tune categorization of visual assets. The image below depicts a visual representation of the process:. In April , Zorroa Corporation announced the launch of its machine learning platform that would reportedly allow users to perform searches and run analytics on visual assets found within large databases.

For example, in one case study , Sony Pictures claims that a specific video search that would normally take 27 hours was completed in just 3 minutes using the EVI platform. The short 58 second video below demonstrates how the video search was performed in the EVI platform:. A platform of this kind would technically be useful for any company where organizing and accessing large databases of visual content is a regular task.

Emerging applications of machine learning in the entertainment and media industry are being applied to multiple areas of importance for companies including marketing, advertising and content production. Innovations poised to deliver the greatest benefit over time will save industry professionals time and improve efficiency of the production process.

We will provide our thoughts on which applications in this article appear to hold the most promise based on our research. Leaders and emerging competitors in the on-demand entertainment space are leveraging machine learning to sustain their ability to personalize content at scale for every client. Now that personalization is becoming a standard client expectation, AI is poised to be an integral strategy for keeping pace with consumer demand.

Companies focused on personalization of the user experience are appearing to deliver value for their clients in the on-demand entertainment space.

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If the EVI platform consistently delivers the results reported by Sony Pictures, it has the potential to be widely adopted in the film industry. In contrast, the current lack of data on a correlation between machine learning in film trailer developement and ticket sales makes it challenging to predict how quickly other films may follow suit.

However, if the effort for the Morgan film was intended more as a marketing strategy, media buzz was indeed generated. Nevertheless, the film industry desires tools which reduce production time and costs. Therefore, we can anticipate feedback in the coming years on which of these applications may prove most useful. These data may substantiate the value AI could bring to the industry in multiple capacities of the production process. Visit Seller's Storefront. Orders usually dispatched within two working days. Please note that at this time all domestic United Kingdom orders are sent by trackable UPS courier, we choose not to offer a lower cost alternative.

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The Entertainment Industry Could Address One of Our Biggest Concerns About Automation

Enabling Legendary Entertainment's Growth. Online Bill Pay.

Entertainment Automation

About RKL eSolutions. Why Choose RKL?

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Meet our Management Team. Inspector Gadget. Industry Challenges Solved Do any of the following media and entertainment industry challenges sound familiar? Our Technology Solution: Manage unlimited entities Share vendor, customer, project and item lists across entities Centralize payable and receivables Automate inter-company transactions Automatically consolidate reports and dashboards Add multi-currency and global consolidations when necessary Your Benefits: Instant roll-up reporting single currency Consolidate operational reports by customer, vendor, project, and more Accelerate monthly closes Push-button consolidations multiple currencies.

Poor insight and reporting Do you lack the reports and insight needed to run the business effectively? Our Technology Solution: Create user-defined dashboards and reports Report on an unlimited number of data dimensions e. Include statistical i. Stop relying on manual Excel Create reports and dashboards without IT assistance Provide self-service for execs and other stakeholders. Disjointed, non-integrated processes Are your systems and workflow processes disconnected and disjointed?

Utilizing AI in Media and Entertainment

Our Technology Solution: Leverage integration with industry-specific applications rights management, payroll, etc. Automate project accounting Streamline revenue management i. Painful budgeting and forecasting processes Is your budgeting and forecasting process slow and painful? Our Entertainment Clients Include:.

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